Batoul Hakim, a green chemist, and environmental enthusiast launched Savvy Element in 2019 after 3 years of conducting research and realizing all the products she was buying were imported. Batoul uses chemicals and synthetic ingredients that are biodegradable, safe, with an environmentally friendly extraction method and an efficient energy production cycle. Batoul also uses biodegradable packaging and aims to start exporting her products to Europe and Gulf countries in the near future.